In today’s competitive job market, talent has options — and HR leaders know that salary alone no longer seals the deal. To attract, engage, and retain top performers, companies need to go beyond pay and build a benefits experience that reflects what employees actually value.
From flexibility to personalization, the most-loved company benefits are those that make employees feel seen, supported, and empowered — both inside and outside of work.
Here are the top 10 company benefits employees love most, and how you can use them to strengthen engagement, loyalty, and retention across your organization.
1. Comprehensive Health Insurance
Health insurance remains one of the most important benefits a company can offer.
When employees know their health — and that of their families — is protected, it builds trust and peace of mind.
Go beyond the basics by including mental health support, telemedicine, and wellness stipends that allow employees to care for their overall wellbeing. Forward-thinking HR teams are integrating preventative care and lifestyle benefits to reduce stress and create a culture of health, not just healthcare.
2. Flexible Working Hours
Flexibility isn’t a perk anymore — it’s an expectation.
Flexible hours give employees ownership of their time and help them balance personal and professional priorities.
For working parents, caregivers, and remote teams, flexibility sends a powerful message: “We trust you.”
And trust drives engagement. HR leaders who offer flexible scheduling see increased productivity and higher morale because employees are empowered to work in ways that suit them best.
3. Remote and Hybrid Work Options
Remote work has reshaped the modern employee experience. For many, flexibility in where they work is as important as how they work.
Companies embracing hybrid and remote models gain access to a wider talent pool and often report stronger retention rates.
To make it successful, HR teams should focus on digital inclusion — ensuring remote employees feel equally recognized, connected, and supported.
4. Retirement and Financial Wellness Programs
Financial security is one of the top stressors for employees.
Offering strong retirement plans — such as a 401(k) with matching contributions — demonstrates a commitment to your team’s long-term wellbeing.
Leading organizations are expanding this to include financial wellness programs, like workshops, savings tools, and even student loan assistance, helping employees feel confident about their financial future.
5. Professional Growth and Development Opportunities
Employees want to grow — and they’ll stay where they can.
Tuition reimbursement, online learning budgets, and certification programs show your organization invests in its people.
A strong learning culture not only upskills your workforce but also strengthens retention. Employees who see a clear path to advancement are significantly more likely to remain loyal, motivated, and engaged.
6. Generous Paid Time Off (PTO)
Time to recharge is essential. Companies that offer flexible or unlimited PTO policies report higher engagement and lower burnout.
But it’s not just about the number of days — it’s about the culture.
Leaders must actively encourage employees to take time off without guilt. When rest is normalized, employees return with renewed creativity and focus — a win for both the individual and the organization.
7. Holistic Wellness Programs
Wellness is no longer limited to gym memberships. Employees crave holistic support — from mental health resources to mindfulness, nutrition, and sleep programs.
Modern HR strategies are integrating wellness into daily work life — offering stipends or access to wellness apps that support personal wellbeing goals.
By investing in wellness, companies see reduced absenteeism, higher engagement, and stronger workplace satisfaction.
8. Employee Recognition and Rewards
Recognition fuels motivation.
Whether it’s a simple thank-you or a personalized reward, employees who feel appreciated are far more likely to stay.
Instead of one-size-fits-all incentives, use lifestyle benefits to let employees choose how they’re recognized — from travel and dining experiences to personal growth opportunities.
Platforms like LIVD make this easy, empowering teams with a monthly stipend they can use on what truly matters to them.
9. Parental Leave and Family Support
Support for growing families is one of the most meaningful benefits you can provide.
Modern parental leave policies go beyond compliance — they reflect empathy.
Offering generous leave for both parents, along with childcare stipends or flexible return-to-work programs, shows that you value family as much as performance.
For many employees, this can be the deciding factor in whether they stay for the long term.
10. Lifestyle Benefits and Personalized Perks
Employees want choice — not one-size-fits-all perks.
That’s why lifestyle benefits are quickly becoming one of the most loved elements of a company’s total rewards strategy.
With lifestyle benefits, employees receive a monthly or quarterly stipend they can spend on the things that matter most to them — from fitness and wellness memberships to travel, entertainment, or skill development.
Solutions like LIVD make it easy for HR leaders to offer these flexible benefits at scale.
Employees feel empowered to personalize their experience, and HR gains a meaningful way to show appreciation and boost retention.
Why Benefits Are a Strategic Advantage — Not an Expense
Benefits are more than add-ons — they’re a reflection of your company’s values and a direct driver of business performance.
When employees feel supported in their wellbeing, growth, and personal goals, they’re more engaged, productive, and loyal.
The ROI of Great Benefits:
- Reduced turnover and recruitment costs
- Higher employee satisfaction and engagement scores
- Improved employer brand and talent attraction
- Stronger productivity and collaboration
HR leaders who view benefits as a strategic investment — not a cost — are the ones building the most resilient, future-ready organizations.
Building the Future of Employee Benefits with LIVD
LIVD helps companies offer personalized, flexible lifestyle benefits that employees actually use and love.
Through a simple, seamless digital platform, employers can empower their teams with real choice — allowing every employee to design a benefits experience that fits their unique lifestyle.
By connecting benefits to everyday life, HR leaders can drive engagement, increase retention, and build a workplace culture that truly stands out.
